Exploring the Impact of Government Trust on Tourism Development Support: A Study From the Residents' Viewpoint

ABSTRACT This study proposed an integrated model grounded in social capital theory and stakeholder theory, explaining the impact of government trust on the decision‐making process of tourism development. A survey was conducted among residents who participated in rural development education programs to validate this model. The findings indicated that government trust influenced attitude and satisfaction but did not directly impact support for tourism development. However, attitude and satisfaction fully mediated the relationship between trust in local government and support for tourism development. Additionally, residents with higher levels of community participation showed a stronger influence of government trust on attitude and satisfaction than those with lower participation levels. These findings suggested that local government bodies could effectively foster support for tourism development by actively encouraging community participation throughout the tourism development process.