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2606 积分 2025-09-05 加入
The influence of social media interactions on consumer–brand relationships: A three-country study of brand perceptions and marketing behaviors
1个月前
已完结
Social Influence, Competition, and Free Riding: Examining Seller Interactions Within an Online Social Network
5个月前
已完结
Embeddedness, Prosociality, and Social Influence: Evidence from Online Crowdfunding
5个月前
已完结
How People Use Objects to Create and Defend Their Identities
6个月前
已完结
Impact of Loss Aversion on Marketing
6个月前
已完结
A Reference Price Theory of the Endowment Effect
6个月前
已完结
Explanations of the endowment effect: an integrative review
6个月前
已完结
User idea implementation in open innovation communities: Evidence from a new product development crowdsourcing community
6个月前
已完结
Empowerment and Psychological Ownership in Brand Communities: A Pathway to Brand Advocacy
8个月前
已完结
Understanding the participation of passive members in online brand communities through the lens of psychological ownership theory
8个月前
已完结