Lv4
590 积分 2023-09-15 加入
Strategic benefits of low fit brand extensions: When and why?
1天前
已完结
The effect of control deprivation on consumers’ adoption of no-pain, no-gain principle
7天前
已完结
Understanding the Persistence of Traditional Values in Modern Society: Adaptive Utility Matters
8天前
已完结
Feeling Economically Stuck: The Effect of Perceived Economic Mobility and Socioeconomic Status on Variety Seeking
15天前
已完结
The Differential Impact of Goal Congruency on Attitudes, Intentions, and the Transfer of Brand Equity
21天前
已完结
How Life-Role Transitions Shape Consumer Responses to Brand Extensions
23天前
已完结
Putting Brands in Their Place: How a Lack of Control Keeps Brands Contained
23天前
已完结
Dissociative versus Associative Responses to Social Identity Threat: The Role of Consumer Self-Construal
24天前
已完结
How special rewards in loyalty programs enrich consumer–brand relationships: The role of self‐expansion
24天前
已完结
The Self-Expansion Model of Motivation and Cognition in Close Relationships
24天前
已完结
皖公网安备34019202002308
