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Consumer engagement in live streaming commerce: Value co-creation and incentive mechanisms
3个月前
已完结
From emotional arousal to diminished cognitive control: How configurations of beauty streamer characteristics shape consumer impulse buying
3个月前
已完结
Factors affecting impulse buying behavior in the context of E-commerce live streaming
3个月前
已完结
Normative Influences on Impulsive Buying Behavior
3个月前
已完结
Happiness Begets Money: Emotion and Engagement in Live Streaming
3个月前
已完结
How do e-commerce anchors' characteristics influence consumers’ impulse buying? An emotional contagion perspective
3个月前
已完结
The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms
3个月前
已完结
Nonverbal communication of dual anchors in live streaming and its effects on sales
3个月前
已完结
The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms
3个月前
已完结
The 10-Item Version Singelis’s Self-Construal Scale (SCS-Short Version) for Korean Adults: Psychometric Properties, Measurement Invariance with European Americans, and Associations with Social Anxiety
4个月前
已完结
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