| 标题 |
How Small Talk and Co-Viewing with AI Companions Boost Advertising Effectiveness and Persuasion: Chat, Watch, and Buy |
| 网址 | |
| DOI | |
| 其它 |
期刊:Journal of Advertising Research 作者:Yongwoog Andrew Jeon; Yuhosua Ryoo; Sangwook Lee; Hye Jin Yoon 出版日期:2025-09-19 |
| 求助人 | |
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(2025-6-4)