| 标题 |
The Effects of Off-Price Store Opening on the Incumbent Channels of a Multichannel Retailer: Full-Line Stores Versus Online Store |
| 网址 | |
| DOI | |
| 其它 |
期刊:Journal of Marketing Research 作者:Ramkumar Janakiraman; Harsha Kamatham; Rishika Rishika; Subodha Kumar 出版日期:2025-05-22 |
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(2025-6-4)