Reclaiming human care from surveillance capitalism

Big tech companies are driving healthcare towards a future of artificial care, the next phase in the industrialisation of healthcare.With care defined as computation, there will be no need for clinical encounters or patient-clinician relationships.To reclaim care, we must abolish the business logic that drives this evolution: surveillance capitalism, in which technology companies take private human experience as free raw material to be analysed and sold as commodities to other entities interested in knowing and changing people's behaviour.