American Ethnocentrism Today

This chapter introduces two ways of measuring ethnocentrism—a primary measure based on stereotyping and a secondary measure based on sentiment—and discusses the application of these measures to test three basic claims about ethnocentrism in the contemporary United States. It also investigates the relationship between ethnocentrism and standard political predispositions, considers individual differences in ethnocentrism, and examines why some Americans are more ethnocentric than others.