产品服务体系
价值主张
商业模式
过程管理
以工件为中心的业务流程模型
业务流程建模
计算机科学
商业价值
业务规则
价值网络
服务(商务)
新业务开发
商业模式画布
知识管理
系统工程
业务流程
工程类
业务
运营管理
营销
人力资本
经济增长
经济
在制品
作者
Suzana Regina Moro,Paulo Augusto Cauchick-Miguel,Glauco Henrique de Sousa Mendes
标识
DOI:10.1016/j.jclepro.2022.134365
摘要
Manufacturing companies still struggle to change their business models to offer product-service systems (PSS). The business model provides an integrating concept that allows the analysis of key dimensions involved in PSS development. However, less attention has been paid to how to plan PSS business models and their implementation. To overcome these challenges, this work proposes a framework for designing a PSS business model, considering the concurrent design of sustainable operations and business models. This work adopts a set of transdisciplinary research approaches, namely: (i) literature reviews; (ii) construction of the proposed framework adopting a concept-based approach; (iii) empirical studies involving two small PSS developers; (iv) assessment of the proposal; and (v) further improvement of the framework based on feedbacks, interactions with PSS developers, and literature reviews. The framework can represent a PSS business model by enabling the joint visualization of the components of the business model and their alignment. It integrates the PSS ‘value network’ based on ‘value proposition’, and includes ‘value drivers’ or sources of value creation, namely: novelty, effectiveness, complementarities, and loyalty. As a result, this paper contributes to offer a framework that adds to the PSS business model research, enabling the development of more sustainable PSS. In particular, it extends the identification of challenges concerning the PSS business model design. Finally, PSS business models should be designed to taken into account value-in-use, co-creation, and integration of the sustainable principles to generate superior value for the ‘value network’.
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