寡头垄断
盈利能力指数
价格歧视
竞赛(生物学)
微观经济学
经济
产业组织
定价策略
点(几何)
构造(python库)
业务
计量经济学
古诺竞争
财务
生物
计算机科学
数学
生态学
程序设计语言
几何学
作者
Yang Li,Brett R. Gordon,Oded Netzer
出处
期刊:Marketing Science
[Institute for Operations Research and the Management Sciences]
日期:2018-09-01
卷期号:37 (5): 812-837
被引量:17
标识
DOI:10.1287/mksc.2018.1100
摘要
Geographic price discrimination is generally considered beneficial to firm profitability. However, theoretical results point to conditions under which firms might prefer to price across markets uniformly in oligopolistic settings. This paper provides an empirical analysis of competitive price discrimination and quantitatively assesses the profitability of national pricing relative to store-level pricing policies under different market conditions. Specifically, we construct and estimate a model of retail competition using extensive data from the digital camera market. A series of counterfactuals show that, under reasonable commitment mechanisms, two leading chains would benefit from employing national pricing policies, whereas a discount retailer should target prices in each local market. Additional results explore the boundary conditions of these findings and evaluate hybrid pricing policies. The online appendices are available at https://doi.org/10.1287/mksc.2018.1100 .
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