Research on the Development of Ping an Insurance Business in China

Ping an insurance (Group) Co., Ltd. is the first joint-stock insurance enterprise in China. Now it has developed into a personal financial life service group integrating insurance, banking and investment, with core finance and Internet finance businesses developing together. Under the background of Internet finance, if Ping an wants to keep competitive vitality and achieve sustainable development in the fierce competitive environment, it must further improve its competitiveness and achieve sustainable development