Rural Revitalization Perspective: Application of Visual Design Technology Based on Style Migration Algorithm in Packaging and Illustration Design of Agricultural Products in Hebei Province

Abstract With the development of information technology and social productivity, the application of digital illustration in product packaging design has become more and more common. The article briefly introduces the advantages of digital illustration in the packaging design of agricultural products in Hebei Province. An improved GANILLA model with the addition of an SE module is proposed, using the style adornment device (SAD) as the style transformation migration module. And this model is applied to the packaging and illustration design of agricultural products in Hebei Province. In this study, the following conclusions are obtained by comparing the two models of CycleGAN and GANILLA in terms of both pixel image enhancement and image similarity as well as evaluating the effect of different illustration designs under the two methods. The Manhattan distances of GANILLA are 38.20 and 40.67, respectively, while the Manhattan distances of CycleGAN are 78.33 and 81.52, and the The RGB values of both images of GANILLA are closer to the RGB values of the input image, which indicates that GANILLA is more capable of learning color features and generates pixel images that are better than CycleGAN in terms of visual quality. The PSNR value of each image under GANILLA is higher than that of CycleGAN, and the SSIM values are all negative in CycleGAN the average SSIM value of GANILLA is 0.287, which indicates that the cost of acquiring data samples in GANILLA is less than that of CycleGAN, and the final generated images are better overall. And the illustrations using the GANILLA method touch more to the group, which proves that the GANILLA technology can play a good role in the packaging and illustration design of agricultural products in Hebei Province.