We present the first experimental realization of an optical analog for relativistic quantum mechanics by simulating the Zitterbewegung (trembling motion) of a free Dirac electron in an optical superlattice. Our photonic setting enables a direct visualization of Zitterbewegung as a spatial oscillatory motion of an optical beam. Direct measurements of the wave packet expectation values in superlattices with tuned miniband gaps clearly show the transition from weak-relativistic to relativistic and far-relativistic regimes.