Improving color reproduction accuracy of an OLED‐based mobile display

Abstract For improving color reproduction accuracy of mobile displays, we recently developed a generic model for device‐specific display characterization model that also accounts for the influence of illuminance from ambient light. In the present article, this MDCIM model (Mobile Display Characterization and Illumination Model) is applied to a Samsung Galaxy S4 display, representing OLED displays. The performance of the model was tested by determining the values of all model parameters using publicly available technical data only. We organized visual tests under various ambient illuminance levels from 600 to 3000 lux. Seven observers compared the color of displayed images with the color of physical samples. With the MDCIM method, the quality of the color match was shown to improve considerably as compared to using only device‐independent encoding color space. On a five‐point scale to quantify color reproduction accuracy, the MDCIM resulted in more than 1 unit improvement at 1000 lux illuminance. At lower and higher illuminance, the improvement was even larger. Color reproduction accuracy was found to be at least reasonable, according to the subjective assessment of visual observers, for more than 75% of the samples when using the MDCIM method, but only 20% or less when using the common device‐independent encoding color space.