Practical implications for design professionals: integrating emerging patterns into new media interface design

In the new media era, visual communication design (VCD) in interface design (ID) relies on critical design patterns—layout, color, typography, and interactive elements—that are essential for user engagement. This study investigates these design patterns in ID, drawing on responses from 760 professionals, including UI and UX designers, researchers, and industry experts. Data analysis with SPSS revealed key trends, common practices, and areas for innovation, informing strategies for improved user experiences in new media interfaces. By highlighting emerging patterns and addressing literature gaps, the study offers valuable insights into design preferences and challenges faced by professionals, with implications for educational curricula, tool development, cross-disciplinary collaboration, and user-centric guidelines.