Needs Analysis of Business English Undergraduates and the Implications to Business English Curriculum Design

Needs Analysis is a valuable and irreplaceable tool in the curriculum design of Business English courses. It ensures a focused and efficient curriculum design responsive to the learners' needs. This paper analysis the needs of Business English undergraduates and the information obtained may offer some helpful suggestions to the setting of the teaching goals, selecting textbooks and teaching methods and thus provide reliable guidance for the course designers.