America the Failure? Critical Narratives of the United States in Chinese State Media

Abstract As relations between the United States and China have grown tenser, how has the Chinese Communist Party's (CCP) portrayal of the United States changed? And what might portrayals of the United States tell us about domestic messaging in China? This study systematically investigates CCP messaging about the United States in the contemporary era. To do this, we hand code, categorize and analyse 1,761 editorials about the United States published between 2003 and 2022 in People's Daily , the Party's flagship newspaper. In addition to showing a sustained rise in critical portrayals since 2018, we identify and elaborate three distinct critical narratives about the United States: it is a dangerous hegemon abroad, it has poor values at home, and it is increasingly weak and in decline. These narratives appear both independently and in combination and are often framed to contrast with portrayals of China. We argue that these narratives are not just negative propaganda to discredit the United States but can also be a strategy to promote a positive vision of the CCP's virtues and governance at home. This study contributes empirically and theoretically to research on propaganda and legitimation in China.