To facilitate the assessment of ecological product value and provide a convenient means of measurement, it is imperative to enhance the value accounting system.Thus, this study aims to develop a methodology for assessing ecological products that accounts for both product quality and cost.This approach is used to determine the ecological product value for the three provinces and cities in the Three Gorges region of China, which are located in the middle and upper reaches of the Yangtze River, namely Hubei Province, Hunan Province, and Chongqing Municipality.According to the results, the ecological product value of Yangtze River's Three Gorges regions was USD 32,499,414,905.7 (2,339.417 billion yuan) in 2018.Clean water made up USD 129,845,354,411 (934.657 billion yuan) of this amount, while agricultural products contributed 140.476 billion.With a value of USD16,154,661,055 (11628.50 billion yuan), Hubei province had the greatest ecological product value.In light of these results, this study advocates for strategies to ensure the diversified and balanced development of ecological products.It recommends the establishment of a market platform dedicated to ecological products, as well as the formulation of rules and protocols governing ecological product transactions.