独角兽
国际化
探索性研究
业务
新兴市场
营销
新企业
管理
社会学
经济
创业
国际贸易
艺术
财务
人类学
艺术史
作者
Matheus Eurico Soares de Noronha,Leonardo Reis Longo,Cristina Doritta Brandão Majorana,Jorge Ferreira dos Santos Filho
标识
DOI:10.1080/10978526.2023.2226624
摘要
The purpose of this paper is to verify the main competencies developed by unicorn startups for their internationalization. We use a qualitative exploratory approach, and three case studies were developed with Brazilian unicorns. We identify 15 competencies that guide the internationalization of Brazilian unicorn startups and four new competencies not explored by the literature. We suggest a conceptual model for the study of unicorn companies around the world.
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