Using eye movement data to infer human behavioral intentions

眼球运动 认知 任务(项目管理) 心理学 差异(会计) 认知心理学 社会心理学 瞳孔大小 小学生 神经科学 会计 业务 经济 管理
作者
Park Hyeonggyu,Sangil Lee,Minho Lee,Mun-Seon Chang,Ho-Wan Kwak
出处
期刊:Computers in Human Behavior [Elsevier BV]
卷期号:63: 796-804 被引量:41
标识
DOI:10.1016/j.chb.2016.06.016
摘要

Behavior-directed intentions can be revealed by certain biological signals that precede behaviors. This study used eye movement data to infer human behavioral intentions. Participants were asked to view pictures while operating under different intentions, which necessitated cognitive search and affective appraisal. Intentions regarding the pictures were non-specific or specific, specific intentions were cognitive or affective, and affective intentions were to evaluate either the positive or negative emotions expressed by the individuals depicted. The affective task group made more fixations and had a larger average pupil size than the cognitive task group. The positive appreciation group made more and shorter fixations, on average, than the negative appreciation group. However, support vector machine algorithms revealed low classification accuracy. This was due to large inter-individual variance and psychological factors underlying intentions. We demonstrated improvement in classification accuracy using individual repeated measures data, which helped infer participants' self-selected intentions. We research eye movement patterns to understand human behavior-directed intention.Human intention can be classified into non purpose and specific intention.Specific intention can be classified into cognitive and affective intention.Affective intention can be classified into positively and negatively appreciating intention.It is possible to infer agent's behavior-directed intention by using his or her eye movement patterns.
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