| 标题 |
Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM |
| 网址 | |
| DOI | |
| 其它 |
期刊:Asia-pacific Journal of Business Administration 作者:Uzma Noor; Mahnaz Mansoor; Amjad Shamim 出版日期:2022-10-18 |
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(2025-6-4)