| 标题 |
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The role of psychological distance and construal level in explaining the effectiveness of human-like vs. cartoon-like virtual influencers |
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| DOI | |
| 其它 |
期刊:Journal of Business Research 作者:Claudia Franke; Andrea Groeppel‐Klein 出版日期:2024-08-26 |
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(2025-6-4)