The study on the Formation of Local Identity in Slowcity Sangju : A Grounded Theory Approach

Based on the Grounded Theory, this study aims to establish new paradigm of Slowcity ‘Sangju Style’ by analyzing the process on the change of Sangju Local Residents’ recognition. For This, it interviewed the total of 20 Sangju Local Residents. Interview data was analyzed through Open coding, Axial coding and Selective coding of the Grounded Theory. Especially, Axial coding was conducted through the paradigm model of the Grounded Theory. And then core category and story line of Selective coding were derived. Interview data was finally drawn out into 76 concepts, 21 sub-categories and 7 upper-categories through Open coding process. The above mentioned concepts and categories through Open coding were reorganized into 6 axes through Axial coding. And finally Consequence with identity formation for region, Axial coding task was progressed on classification of initial Open coding data. And then a Paradigm Model with Central phenomenon connecting sub-categories and upper-categories was derived. Previous study on the Indentity of Slowcity was limited to hypothesis testing(Deductive research), this study on the Change of Identity and Formation process of Local Residents is significant that the first study using Qualitative research method(Inductive research) was conducted. It is thought that the results of the Change of Local Identity within Sangju Local Residents formed by Slowcity can be usefully used for policy-making with Establishment of Slowcity Policy in Sangju City. Ultimately, the following important implications have been drawn from this study. The Local Residents’ well-established Formation of Local Identity in Slowcity Sangju which can turn into a global city to welcome outsiders has been confirmed.