Tingle Just for You: A Preliminary Study of AI-based Customized ASMR Content Generation

With the recent surge in interest in autonomous sensory meridian response (ASMR), numerous contents that stimulate the user's visual and auditory senses by using various triggers are consumed a lot. However, due to individual differences, people have different reactions to triggers, therefore, have to manually search for the content that suits their preferences. In this paper, we present an AI-based ASMR content generation service and conduct a preliminary user study to figure out its feasibility and usability. Through a user study with 42 participants, we find that the AI-based customized ASMR content generation service could be used to satisfy users. However, we could also learn about various issues to be addressed for better user experience and satisfaction, such as audio-video synchronization, appropriateness, level of noise, and so on.