案例研究
研究方法
计算机科学
工程伦理学
管理科学
工程类
知识管理
业务
工商管理
出处
期刊:Māketingu jānaru
[Japan Marketing Academy]
日期:2023-09-28
卷期号:43 (2): 3-5
被引量:1536
标识
DOI:10.7222/marketing.2023.045
摘要
Case study research is a method of research using case studies that has gained a spotlight within social science. Many books and articles outline the case study research method, among which the series of works by Robert K. Yin has been well referenced. In this special issue, we summarize findings from case study research based on the methodology described by Yin. These findings show how case study research can be performed in practice and what it can reveal.
科研通智能强力驱动
Strongly Powered by AbleSci AI