40.5L: Late‐News Paper: TFT‐LCD with RGBW Color System

Abstract Although LCDs are widely used in power‐consumption critical applications, they are not very energy‐efficient. The largest absorber of light is the color filter. We developed a TFT‐LCD with four‐color subpixels: red, green, blue and white. The addition of the white subpixel greatly enhanced the light efficiency: up by 50%. The RGB‐to‐RGBW mapping algorithm was designed so that the hue and saturation remains unchanged from the original color. The result is a very bright display with color characteristic almost identical to RGB LCDs.