The lockdown to prevent the coronavirus spread resulted in an immediate reduction in gas concentration worldwide. This fact shows the importance of nitrogen dioxide as a pollutant gas directly associated with human activities. For indoor exposure, NO 2 has been associated with effects on the respiratory system. In outdoor environments, ozone reaches a maximum after NO 2 peaks, and acid rain arises with NO 2 oxidation to forms nitric acid. Therefore, monitoring the NO 2 concentration in atmospheric air can help prevent respiratory diseases and lower the concentration of other atmospheric pollutants. The experiment proposed in this article uses a low-cost passive sampler for the NO 2 collection. An innovative and straightforward technique to determine the gas concentration through a gel-dyed formation and based on digital image analysis RGB colors channel are split by the software ImageJ. Results of digital image analysis and spectrophotometry were statistically agreed at a 95% confidence level. The advantages of the technique include low cost, the ready availability of components, ease of use, and sensitivity. The achievable resolution of nitrogen dioxide concentrations is 9 ppb for 24-h sampling.