业务
产品(数学)
产业组织
新产品开发
产品创新
营销
几何学
数学
作者
K. Sudhir,Onesun Steve Yoo,Z.D. Zhou
出处
期刊:Marketing Science
[Institute for Operations Research and the Management Sciences]
日期:2025-05-16
被引量:1
标识
DOI:10.1287/mksc.2023.0309
摘要
Information asymmetry between investors and entrepreneurs brings about distortions to product experimentations and inefficiencies to innovation outcomes, which are exacerbated by investors’ stereotypes on entrepreneurs.
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