期刊：Marketing Science [Institute for Operations Research and the Management Sciences] 日期：2022-09-26卷期号：42 (4): 729-745被引量：20
标识
DOI：10.1287/mksc.2022.1400
摘要
This research investigates how paywall suspensions affect subsequent subscription decisions and how the patterns of content consumption moderate such effects.
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(2025-6-4)
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