Over the years, technology has revolutionized our world and the utilization of advanced technologies in any industry has recorded better results. The usability of cutting-edge technologies in the teaching-learning process is redefining the role of educators and reshaping learning experiences. Augmented Reality (AR), a technology that augments the real world with realistic virtual information, in various form of multimedia content, provides new possibilities for the educational domain. The information delivery with Augmented Reality (AR) engages most of the sensory channels that intensifies the effectiveness of teaching-learning process and creates a more appealing learning environment. This paper, with the discussion of the AR Globe project, aims to provide an introduction to the Augmented Reality (AR) technology’s implementation into real-life environment, to assess the potential of the technology in educational settings by outlining the attitude of learners towards the use of immersive multimedia content in their learning mediums. https://doi.org/10.26803/ijlter.18.3.1