The “pinpointing effect” vs. the “diffusion effect” of peer influence

Classroom teachers are learning to employ the peer group to “shape up” dissidents. However, singling out a child may produce undesirable side effects such as emotional behavior, resentment, etc. Can the same result be obtained by rewarding the class for ignoring the target behavior of everyone in the room? Twelve subjects were selected from six middle school classes, two from each class. Each entire class was rewarded for increased ignoring of the target behavior (whispering): in the three P (pinpointed) classes, for ignoring the whispering of Designated (target) subjects; in the three D (diffusion) classes, for ignoring whispering by all class members. The results indicate that a peer group can decrease reinforcement of a disruptive behavior and thereby decelerate it in a singled-out child (Pinpointing Effect) or a behavior emitted by any child in class (Diffusion Effect) with equal effectiveness. However, patterns in the data suggest that peers ignored P-Designated subjects most, D subjects next most, and P-Undesignated subjects the least and that this pattern of ignoring was mirrored in the pattern of deceleration of the target behaviors in the three groups. These patterns suggest that the Pinpointing Effect may be stronger than the Diffusion Effect, but further study is needed.