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 How do e-commerce anchors' characteristics influence consumers' impulse buying? An emotional contagion perspective |
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| 其它 |
文献条目： Li, L., Chen, X., & Zhu, P. (2024). How do e-commerce anchors' characteristics influence consumers’ impulse buying? An emotional contagion perspective. Journal of Retailing and Consumer Services, 76, 103587. |
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(2025-6-4)
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