BERRY L L. Relationship marketing[C]//BERRY L L, SHOSTACK G L, UPAH G D. Emerging Perspectives on Services Marketing. Chicago: American Marketing Association, 1983
你好,文献的作者不一致,1983年期刊里,以下是全信息,能找到吗,谢谢
BERRY L L. Relationship marketing[C]//BERRY L L, SHOSTACK G L, UPAH G D. Emerging Perspectives on Services Marketing. Chicago: American Marketing Association, 1983