| 标题 |
“Manipulated virtual influencers (VIs)”: The impact of VI post customization level on consumers’ willingness to engage in VI marketing campaigns
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| DOI |
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| 其它 | Dong, X., Wang, B., Fan, X., & Deng, N. (2026). “Manipulated virtual influencers (VIs)”: The impact of VI post customization level on consumers’ willingness to engage in VI marketing campaigns. Journal of Retailing and Consumer Services, 88, 104467. |
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(2025-6-4)
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