| 标题 |
Does disclosing commercial intention benefit brands? Mediating role of perceived manipulative intent and perceived authenticity in influencer hidden advertising |
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| DOI | |
| 其它 |
期刊:Journal of Research in Interactive Marketing 作者:Shen Peng-yi; Xuan Nie; Congcong Tong 出版日期:2024-10-09 |
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(2025-6-4)