Positive Psychology Interventions for Hospitality Management: A Future Research Agenda

This paper proposes a research agenda in hospitality management, utilizing positive psychology interventions to improve the wellbeing of customers and employees. A systematic literature review was conducted to identify, evaluate, and synthesize existing research. A conceptual model is proposed for integrating these interventions into hospitality management, aiming to foster both hedonic and eudaimonic wellbeing. The model informs future research and practical application, extending beyond traditional social psychology theories. Industry recommendations include the application of generosity strategies, the incorporation of wellbeing models in marketing, and a collective wellbeing management philosophy.