The authors have made a research on the definition of basketball conception and the significance to and role in the competition through documentations,and proposed that the cultivation of basketball conception of basketball players should be penetrate through the everyday technique and tactics training and attention should be paid to the improvement of players' psychological quality and knowledge structure.According to the speciality of basketball sports,the authors have suggested to make use of suitable sports psychological training means to cultivate and improve basketball players' basketball conception,with a hope to be of help and reference for basketball teachers and coaches in their basketball teaching and training,so as to cultivate basketball players' basketball conception in programmed,objective and step-by-step way.