The green economy agenda: business as usual or transformational discourse?

This analysis of the emergence since 2008 of the green economy agenda and the related idea of ‘green growth’ focusses upon the articulation of these discourses within key international economic and environmental institutions and evaluates whether this implies the beginning of an institutional transformation towards an ecologically sustainable world economy. The green economy may have the capacity to help animate a transition away from current socially and ecologically unsustainable patterns of economic growth only if notions of green growth can be discursively separated from green economy, strong articulations of green economy become dominant, and alternative measures of progress to gross domestic product are widely adopted. The concept of ‘rearticulation’, found in post-structural discourse theory, is proposed to guide this transition. This offers a framework to reconstruct notions of prosperity, progress, and security whilst avoiding direct and disempowering discursive conflict with currently hegemonic pro-growth discourses.