跨国公司
独创性
新兴市场
感知
衡平法
国际商务
外商直接投资
业务
实证研究
制度理论
经验证据
经济
心理学
社会心理学
政治学
哲学
管理
财务
认识论
神经科学
创造力
法学
宏观经济学
作者
Chun-Ping Yeh,Yi-Chi Hsiao,Sebastian Gebhadt
出处
期刊:International Journal of Emerging Markets
[Emerald (MCB UP)]
日期:2023-09-21
标识
DOI:10.1108/ijoem-04-2021-0513
摘要
Purpose The existing research on institutional distance implicitly posits the monotonic effect of contextual differences on the multinational enterprise (MNE) behaviors (e.g. entry mode, research and development (R&D) investment and subsidiary reverse knowledge transfer). Namely, MNEs from the same home to the same host countries are thought to have homogenous perceptions on the institutional influences and thus behave similarly. However, the authors argue that MNEs, due to their different performance aspirations in host countries, will have heterogenous perceptions on such contextual influences and thereafter behave differently. Design/methodology/approach Drawing on the behavioral theory of the firm and employing a unique sample comprised of 140 Chinese MNEs' foreign direct investments (FDIs) in Taiwan in 2017, the authors developed and tested the hypotheses. Findings The authors found that the emerging-market MNEs' (EMNEs’) perceptions of higher local institutional difficulties will be strengthened when their local performances are below their aspiration levels, making them more risk-taking. Nevertheless, EMNEs' local experiences and local equity-based partnerships will mitigate such negative perceptions, mitigating their risk-taking orientation. Originality/value The empirical findings make contributes to the international business (IB) literature by extending knowledge on the determinants and conditions of the heterogeneity in EMNEs' behavioral orientations when in face of the same institutional distance. The authors also provide managerial implications by showing that EMNEs' firm-specific resources (i.e. local experience and local equity-based partnership) will alter their perceptions of local institutional difficulties, leading to different behavioral orientations.
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