A micro-level implementation mechanism to enhance corporate sustainability performance: A socialidentity perspective

According to United Nations Agenda 2030, the concept of corporate sustainability is deemed to be a significant driver for sustainable development. The literature of corporate sustainability has paid little consideration to the conceptual understanding of sustainability implementation process in organizations to enhance corporate sustainability performance. Therefore, this paper aims to develop the process of effective implementation of sustainability in organizations. Drawing upon social identity theory, this study proposes that the CEO’s responsible leadership may enhance corporate sustainability performance by involving employees in sustainability activities. Using data from 313 middle managers from 38 organizations listed on the Pakistan stock exchange (PSX), the study found that employee involvement in sustainability activities mediates the relationship between CEO responsible leadership and corporate sustainability performance.