Susceptibility to online misinformation: A systematic meta-analysis of demographic and psychological factors

Nearly five billion people use and receive news through social media and there is widespread concern about the negative consequences of misinformation on social media (e.g., election interference, vaccine hesitancy). Despite a burgeoning body of research on misinformation, it remains largely unclear who is susceptible to misinformation and why. To address this, we conducted a systematic individual participant data meta-analysis covering 256,337 unique choices made by 11,561 US-based participants across 31 experiments. Our meta-analysis reveals the impact of key demographic and psychological factors on online misinformation veracity judgments. We also disentangle the ability to discern between true and false news (discrimination ability) from response bias, that is, the tendency to label news as either true (true-news bias) or false (false-news bias). Across all studies, participants were well above-chance accurate for both true (68.51%) and false (67.24%) news headlines. We find that older age, higher analytical thinking skills, and identifying as a Democrat are associated with higher discrimination ability. Additionally, older age and higher analytical thinking skills are associated with a false-news bias (caution). In contrast, ideological congruency (alignment of participants’ ideology with news), motivated reflection (higher analytical thinking skills being associated with a greater congruency effect), and self-reported familiarity with news are associated with a true-news bias (naïvety). We also find that experiments on MTurk show higher discrimination ability than those on Lucid. Displaying sources alongside news headlines is associated with improved discrimination ability, with Republicans benefiting more from source display. Our results provide critical insights that can help inform the design of targeted interventions.