Impact of CEOs' Environmental Experience on Corporate Green Innovation

ABSTRACT CEOs' environmental background imprints their strategic preferences, which are crucial for promoting corporate green innovation (GI). However, the influence and mechanisms of CEOs' environmental experience (Green) on GI, especially exploring the specific relationship and mechanism between Green and different types of green technology innovation (GTI) and green management innovation (GMI) remain unexplored. Drawing upon the upper echelons theory and resource‐based view, we discuss the impact of Green on GTI and GMI and examine the moderating role of CEO power. Moreover, we investigate the mechanism analysis in the relationship between Green and GTI and GMI, respectively. Our empirical findings suggest that Green significantly promotes GTI and GMI, and the positive relationship between Green and GI is negatively moderated by the strength of CEO power. Furthermore, the mechanism of green consciousness is the functioning channel between Green and GTI; the dynamic capability is the functioning channel between Green and GMI.