Health Behavior Change Challenge: Understanding Stages of Change

Objectives: After completing their own health behavior change challenge (HBCC) activity, students will be able to understand better, first hand, the complexities of implementing health behavior change. More specifically, students will increase their understanding of the barriers target audiences’ face by participating in their own personal challenge. They will also be able to identify and apply stages of change (Transtheoretical Stages of Change model) and other health communication models (Health Belief Model), theories, and concepts. At the same time, students will come to develop a deep appreciation of their own barriers, competitions, and motivations for positive health change. Courses: Health Communication, Health Communication Campaigns, Communication Theory