The Persuasive Effects of Metaphor: A Meta-Analysis

Journal Article The Persuasive Effects of Metaphor: A Meta-Analysis Get access Pradeep Sopory, Pradeep Sopory 1Pradeep Sopory, University of Memphis 3concerning this article should be addressed to Pradeep Sopory, Department of Communication, The University of Memphis, 143 Theatre/Communication Bldg., Memphis, TN 38152 Search for other works by this author on: Oxford Academic Google Scholar James Price Dillard James Price Dillard 2James Price Dillard, University of Wisconsin-Madison Search for other works by this author on: Oxford Academic Google Scholar Human Communication Research, Volume 28, Issue 3, July 2002, Pages 382–419, https://doi.org/10.1111/j.1468-2958.2002.tb00813.x Published: 10 January 2006