计划行为理论
可用性
技术接受模型
中国
广告
控制(管理)
产品(数学)
心理学
旅游行为
营销
移动应用程序
业务
计算机科学
工程类
人机交互
运输工程
万维网
几何学
数学
人工智能
政治学
法学
作者
Shifeng Wu,Emily Ma,Jiangyun Wang,Dan Li
出处
期刊:Sustainability
[MDPI AG]
日期:2022-10-04
卷期号:14 (19): 12603-12603
被引量:2
摘要
The popularization of smart phones has fostered the use of e-hailing apps, which can effectively reduce information asymmetry and provide ease and convenience during travel. Meanwhile, problems such as product homogeneity, slow operation speed, and interface confusion in travel apps also exist, leading to negative user experience. Building on the theory of planned behavior and technology acceptance model, this study examines multiple features of travel apps and their influence on university students’ experience and travel intentions. Findings of the study suggest that, compared to the contents of travel apps, the ease of use seems to have a stronger influence on students’ attitude, perceived behavioral control, and travel intention. The study contributes to the integration of the technology acceptance model and the theory of planned behavior in travel contexts. The findings also offer meaningful practical implications and recommendations on product and service design to relevant stakeholders willing to offer a better travel app user experience.
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