Optimal nudging for cognitively bounded agents: A framework for modeling, predicting, and controlling the effects of choice architectures.

problem the agent faces-that is, the problem of how to make a decision. This changes the optimal sequence of cognitive operations an agent should execute, which in turn influences their behavior. We show that models based on this framework can account for known effects of nudges based on default options, suggested alternatives, and information highlighting. In each case, we validate the model's predictions in an experimental process-tracing paradigm. We then show how the framework can be used to automatically construct optimal nudges, and demonstrate that these nudges improve people's decisions more than intuitive heuristic approaches. Overall, our results show that resource-rational analysis is a promising framework for formally characterizing and constructing nudges. (PsycInfo Database Record (c) 2024 APA, all rights reserved).