| 标题 |
 The Impact of short video advertising of rational appeal in Social Media on Consumers' Attitudes toward Advertising and Purchase Intention 社交媒体理性诉求短视频广告对消费者广告态度和购买意愿的影响
|
| 网址 | |
| DOI |
10.22993/JOA.18.4.202111.5
doi
|
| 其它 | OOH광고학연구 |
| 求助人 | |
| 下载 |
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