经济
互联网隐私
业务
营销
法学
广告
计算机科学
政治学
作者
Wooyong Jo,Sarang Sunder,Jeonghye Choi,Minakshi Trivedi
出处
期刊:Marketing Science
[Institute for Operations Research and the Management Sciences]
日期:2020-01-01
卷期号:39 (1): 117-133
被引量:31
标识
DOI:10.1287/mksc.2019.1174
摘要
This research investigates the impact of usage restriction in South Korea on both gamers and the industry using individual-level game usage and spending data.
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