In the era of "Internet Plus", the development of college student associations have become increasingly diversified. In the face of the coexistence of traditional literary and sports associations and emerging academic and technological associations, the education department should build a perfect management system centered on the high-quality development of student associations. By focusing on the development direction of the establishment, recruitment, activity organization, and cultural promotion of student associations in universities, this study explores the current status of the construction of the student association platform, system formulation, and personnel management at Guizhou Business University. It clarifies the challenges faced by current college student associations management and develops admission and cultivation systems, responsibility allocation and incentive systems, and evaluation management systems for student associations management to address existing management issues. It creates cultural contexts that are suitable for the development of different students, deepens the guidance and management of students' political concepts, and work skills, and promotes the comprehensive improvement of professional ethics, psychological qualities, work abilities, and other comprehensive qualities of student associations' members.