Impact of Variables in the UTAUT 2 Model on the Intention to Use a Fully Electric Car

This study aims to determine the effects of the variables within the UTAUT 2 model on the intention to use a Fully Electric Car. In this context, data were collected through survey forms from 401 white-collar workers who are considered to have a higher economic status. Initially, validity and reliability analyses were conducted on the scales used in the Smart PLS program, and subsequently, the hypotheses were interpreted using the results obtained from structural equation modeling. In this study, it was found that effort expectancy, social influence, perceived ease of use, hedonic motivation, and habit had a positive and significant impact on the intention to use electric vehicles. Performance expectancy has a negative and significant effect on the intention to use electric cars, while price has no significant effect. It was determined that the intention to use electric vehicles was found to mediate the relationship between perceived ease of use and actual usage behavior. This research can offer significant contributions to literature, particularly by examining the influence of habit on behavioral intention and the effect of hedonic motivation on electric vehicle usage intention. By testing the UTAUT 2 model in the context of electric vehicle acceptance, this study supports the universality and applicability of the model to various technologies. Emphasizing the role of variables such as hedonic motivation and habit in electric vehicle acceptance adds a new dimension to the UTAUT 2 model. Thus, it makes an important contribution to technology acceptance research.